Audi is completing its quartet of visionary vehicles at IAA 2019 to showcase an electric off- roader for the future of road transport: the Audi AI:TRAIL quattro.
A comprehensive concept for sustainable mobility off the beaten track.

VW's new electric car gets its own Youtube series. The new electric model ID.3 is the hero of the "Becoming ID." series. A great experience to showcase the characters "behind the finished car“.

The chronology of light is not only a story of improving sight, but of igniting ideas and innovation. Introducing the new digital matrix light, the latest in the series of innovative lighting technologies by Audi. A lighting system which allows defining not only light but also shadow.

What is Industry 4.0 ? The rise of new digital industrial technology is a transformation; that makes it possible to gather and analyze data across machines to produce higher-quality goods at reduced costs. The human factor though is very important and essential. There is a story behind; engaging and worth to tell.

Change is not a matter of perspective, but the tranformation of perspective. The award-winning spot heralds the era of electric mobility at Audi.